Search Engine Marketing
from Unite Search Marketing

What is Search Engine Marketing, and why Unite Search Marketing? Well, it is very simple. We are not just a search engine optimisation (organic or natural search) agency, we also provide paid search, or pay per click (PPC) management. Unite Search Marketing is experienced at combining both skill sets to maximise search campaign ROI.

Our Unite technology allows us to optimise PPC activity alongside natural (or organic) search results. This approach ensures that as a client´s natural search ranking improves, their campaign budget is not spent inefficiently on unnecessary pay per click activity. Despite the massive growth in paid search globally, the natural, or organic, listings still generate the greatest number of click- throughs, and we specialise in using our expertise to balance SEO and SEM activity to deliver great ROI

Paid search activity can be turned on or off rapidly, which allows us to manage expenditure to drive consumer responses to fill spare capacity in your call centre or sales teams. SEO, or organic search, takes much longer to deliver maximum search positions, but does offer a lower cost alternative over the long-term.

Who is Unite?

Unite is part of Equi=Media Ltd, founded on the premise of balance in all that we do. We deliver balanced search engine marketing strategies, whether you are looking for pay per click (PPC) management, search engine optimisation (natural or organic search), or both. Whatever your needs, Unite Search Marketing will work with you to ensure that your strategies are balanced and deliver the maximum possible ROI.

The Unite approach to Search Engine Marketing is built on a number of key services:

• Search engine optimisation (natural, organic search)
• Pay per click (PPC or paid search) management
• Multilingual search marketing
• Online Public Relations
• Traffic measurement and competitor analysis

We work with many agency and media partners who are often our client's existing suppliers. We pride ourselves on being a good team player and always strive to contribute to your greater success online. We concentrate on your business objectives knowing that if we deliver, fulfilment of our own objectives will follow.

Unite Search Marketing — Balanced Search Strategies