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Google leads US search market in April

15 May 2008

Google leads US search market in April Google continued its dominance of US search in April, achieving a year-on-year increase in its market share.

That is according to new figures from internet monitor Hitwise, which revealed that last month 67.9 per cent of all searches by American internet users were conducted on Google.

This means that the search engine´s market share has risen by four per cent over the past twelve months.

Yahoo! and MSN Search came second and third in the April rankings, accounting for 20.28 per cent and 6.26 per cent of the US search market respectively.

Both search engines experienced a month-on-month decrease in their portion of the market, while Google´s share rose between March and April.

The entertainment, business and finance and social networking industries all proved popular with search engine users in the twelve months to April 26th.

Google achieved a 79.2 per cent share of the European search market in March 2008, comScore revealed recently.

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